Zera Global Group

Tourism technology · Connected journey

Visit Uganda

A national tourism experience connecting destinations, accommodation, events, trip planning and Smart Pass access in one platform.

Visit the platform
Product strategyExperience designTourism content architecturePlatform engineeringSmart itinerary planningPartner ecosystem
Visit Uganda exhibition display featuring culture and wildlife campaign visuals

The challenge

Bring Uganda’s varied tourism offer into a coherent digital journey that helps visitors move from inspiration to practical planning.

Zera’s response

Zera structured the experience around discovery, itinerary building and connected partner services, pairing rich destination storytelling with practical travel tools.

What went live

A live platform where travelers can explore regions, wildlife, culture and events, then shape a considered route through Uganda.

Engagement journey

Built deliberately, from first principles.

01

Map the destination

Destinations, experiences and practical travel information were organized around traveler intent.

02

Shape the journey

Planning tools connect inspiration with realistic routes, accommodation and experiences.

03

Connect the ecosystem

Tourism partners, events and Smart Pass touchpoints live in one consistent experience.

04

Open the platform

The public product makes Uganda easier to understand, plan and experience.

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Want a solution like Visit Uganda?

Share your goals and our team will respond with a considered approach, drawing on what we learned delivering Visit Uganda.

Reference project: Visit Uganda

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